Lake Tahoe hair salon offering hair care, skin care and nail services along with a beauty supply store

Welcome to V'z Image Option'z, home to Lake Tahoe's first beauty bar. We are a full service hair salon and beauty supply store that provides a wide range of hair care, skin care and nail services. We look forward to helping you look and feel your best!

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The Face of ColorProof

Color proofJim Markham is the face behind Pureology and ColorProof, two of our favorite product lines, and was profiled in the latest issue of Coast Magazine.   Who knew that a career that began as a barber to support a young family would result in him becoming one of the true innovators of hair care? Do check out the short and interesting article.

We at V’z wouldn’t be able to have the shine, health and integrity of hair care products without Jim Markham’s innovative research. He is a guru of product development for hairstylists. He doesn’t make color, but he makes all of our colors look their best. Most of all, he keeps finding ways to make the color last longer than any other hair products on the market.

V’z recommends ColorProof to our customers, as it protects their hair and their investment in our color services.  To learn more, give us a call at 775.588.5300.

Introducing Doug Bourne

Doug Bourne and clientDoug Bourne has been a long time Lake Tahoe Resident and business owner. When Doug and Valorie first opened the Beauty Bar, his plan was to just be a business partner, not a hair stylist. As time went on, however, Doug got the bug to be more than just an administrator.

It all started one night after work when Valorie and Doug were closing the salon and Valorie asked Doug if he would be comfortable enough with the tricky hoses on the shampoo bowl to wash her hair. As Doug had seen her do it a million times, he successfully washed her hair, wrapped a warm towel around her head as he had seen her do with all her clients. He led her back to the chair where he put in products and did a round brush blow out. Valorie was so comfortable with how well he was doing with her, she completely forgot that this was his first time giving a salon service to someone.

For Doug, it felt so natural. This resulted in a conversation on how he needed to become a stylist. The next day, he phoned a beauty academy and enrolled. While his very first day was April 1st, this new venture was no joke, but actually the start of a passion Doug didn’t know he had.

The passion hasn’t stopped and everyday Doug gets to assist his clients with all their cosmetology needs from hair to skin care and shellac pedicures. He truly loves working with his clients and seeing the joy in their face when they see the finished product. Call Doug today at 775-588-5300 to book your appointment.

A Day with Sojourn

hair cutting training dayRecently the team from V’z attended a training with Sojourn Beauty, a salon that boasts some of the industry’s top stylists.  Our trainer Sadie began her career as an apprentice with Vidal Sassoon.  She has over 20 years of experience in everything from TV commercials to photo shoots to Fashion Week.  She’s worked all over the world, so to have her in Reno showing us precision hair cutting techniques was pretty special.

The team at V’z all had to finish the new haircut, and in doing so learned all about various precision techniques that allow us to adapt styles to fit different types of images.

This sort of training isn’t easy to come by, so we’re very excited to have had this opportunity, and are eager to share our knowledge with you!  Give us a call for a consultation.

If you’re not in need of a new cut, consider Sojourn’s new leave-in conditioner, created by Elan Sasson, Vidal’s son, which we currently carry.  As with everything at V’z, it is try before you buy.  

Head to toe service at V’z

Head to toe servicesHere at V’z we’re truly all about head to toe full service.  Need proof? Check out one lucky client’s simultaneous hair styling and pedicure.

Looking for your own head to toe beauty bar services?  Give us a call at 775.588.5300.  We can help you customize your own ‘spring refresh’ to help you look and feel your best!

Hair design inspiration at the Redken show

Once every two years, hairdressers, salon owners, and educators from around the world get to preview up and coming hair designs and trends from the fashion industries runway artists themselves.

The team from V’z, owners Doug and Valorie, were among 10,000+ international stylists who attended, fulfilling our responsibility to keep Tahoe beautiful! Check out the below video for inspiration.

Welcome our new team member!

Karissa Martindale

Welcome our newest rising star, Karissa

V’z is excited to introduce our newest team member. Karissa Martindale is a bright, bubbly, detailed manicurist and is sure to show you a good experience with Shellac gelpolish (even short nubs!).  Did you know that you can have a mani-pedi at the same time as your hair services?  We’ll even make sure to keep a hand free to enjoy a complimentary beverage.

Please be sure to say welcome Karissa when you are next at the beauty bar.

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